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Racheal Burnett

The Sassy Southerner

COO

About

Racheal is COO and serves as the Integrator, which means activating and bringing ideas to life, leading and supporting our team of rockstars, and tending to each area of the business. She’s a Mississippi native with an ever-growing root system and affinity for the Kansas City area. Prior to working at Guild Collective, she co-founded a women and children’s boutique, growing it from a basement workshop to a brick-and-mortar business with products all over the country.

She loves her husband, Jeff (the one she blames for bringing her to frigid Missouri to build this unbelievably full life), her daughter, Nora and son, Eli. She also loves plants (as long as they can thrive in a fast-paced environment), music, candles, coffee with whip cream, a good workout, and reading three books at any given time.

Racheal Burnett Hover

COO

Random Fact

She has a black belt in karate.

Walk-up Song

Vigilante Shit
By Taylor Swift

Most rewarding part of the work we do?

The constant change. The ability to help other businesses navigate the world. The relationships we get the incredible honor of being part of.

Connect with us

If you have a project in mind, an idea to bring to life, an entire campaign to launch, a brand to build, or want to work with us, we’re into all those things.

Let's chat